The expenditure on television advertising of the automotives category in Italy increased by 0.4 billion U.S. dollars (+9.47 percent) since the previous year. Accordingly, 2021 was the first time during the observed period that the advertising spending has increased in Italy. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the automotive category on television, the ad expenditure of the automotive category on digital static display as well as on newspapers was considerably lower.
Automotive advertising spending on television in Italy from 2019 to 2021
(in billion U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/
Nielsen. "Automotive advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/
Nielsen. (2022). Automotive advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/
Nielsen. "Automotive Advertising Spending on Television in Italy from 2019 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/
Nielsen, Automotive advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/ (last visited January 08, 2025)
Automotive advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354408/automotive-ad-spend-television-italy/
