The expenditure on radio advertising of the food category in Italy increased by 31.7 million U.S. dollars (+13.74 percent) since the previous year. Therefore, the advertising spending in Italy reached a peak in 2021 with 262.4 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the food category on radio, the ad expenditure of the food category on digital static display was lower, while spending on newspapers was considerably higher.
Food advertising spending on radio in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Food advertising spending on radio in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/
Nielsen. "Food advertising spending on radio in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/
Nielsen. (2022). Food advertising spending on radio in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/
Nielsen. "Food Advertising Spending on Radio in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/
Nielsen, Food advertising spending on radio in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/ (last visited January 06, 2025)
Food advertising spending on radio in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354387/food-ad-spend-radio-italy/
