The expenditure on digital static display advertising of the telecommunications category in Malaysia decreased by 4.3 million U.S. dollars (-11.91 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending in Malaysia saw its lowest number in that year with 31.82 million U.S. dollars. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the telecommunications category on internet, the ad expenditure of the telecommunications category on magazines as well as on radio was considerably lower.
Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/
Nielsen. "Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/
Nielsen. (2022). Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/
Nielsen. "Telecommunications Advertising Spending on Digital Static Display in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/
Nielsen, Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/ (last visited August 24, 2024)
Telecommunications advertising spending on digital static display in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354358/telecommunications-ad-spend-digital-static-display-malaysia/