The expenditure on cinema advertising of the food category in Italy increased by 9.8 million U.S. dollars (+37.92 percent) since the previous year. Accordingly, 2021 was the first time during the observed period that the advertising spending has increased in Italy. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the food category on cinema, the ad expenditure of the food category on outdoor was higher and on magazines it was considerably higher.
Food advertising spending on cinema in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Food advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/
Nielsen. "Food advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/
Nielsen. (2022). Food advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/
Nielsen. "Food Advertising Spending on Cinema in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/
Nielsen, Food advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/ (last visited January 08, 2025)
Food advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354352/food-ad-spend-cinema-italy/