The expenditure on outdoor advertising of the media and publishing category in Italy increased significantly by 44.1 million U.S. dollars (+159.32 percent) in 2021 in comparison to the previous year. This was a significant increase in the advertising spending. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the media and publishing category on outdoor, the ad expenditure of the media and publishing category on digital static display was lower, while spending on newspapers was considerably higher.
Media and publishing advertising spending on outdoor in Italy from 2019 to 2021
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (December 16, 2022). Media and publishing advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/
Nielsen. "Media and publishing advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/
Nielsen. (2022). Media and publishing advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/
Nielsen. "Media and Publishing Advertising Spending on Outdoor in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/
Nielsen, Media and publishing advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/ (last visited January 08, 2025)
Media and publishing advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354313/media-publishing-ad-spend-outdoor-italy/
