The expenditure on radio advertising of the beverages category in Malaysia declined to 2.93 million U.S. dollars in 2021. This marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the beverages category on radio, the ad expenditure of the beverages category on television was considerably higher, while spending on magazines was considerably lower.
Beverages advertising spending on radio in Malaysia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Beverages advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/
Nielsen. "Beverages advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/
Nielsen. (2022). Beverages advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/
Nielsen. "Beverages Advertising Spending on Radio in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/
Nielsen, Beverages advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/ (last visited November 19, 2024)
Beverages advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354309/beverages-ad-spend-radio-malaysia/
