In 2021, the expenditure on outdoor advertising of the business services category in Italy increased by 6.8 million U.S. dollars (+36.02 percent) since 2020. This was the first time during the observed period that the advertising spending has increased in Italy. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the business services category on outdoor, the ad expenditure of the business services category on digital static display as well as on newspapers was considerably higher.
Business services advertising spending on outdoor in Italy from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Business services advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/
Nielsen. "Business services advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/
Nielsen. (2022). Business services advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/
Nielsen. "Business Services Advertising Spending on Outdoor in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/
Nielsen, Business services advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/ (last visited August 25, 2024)
Business services advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354308/business-services-ad-spend-outdoor-italy/