In 2021, the expenditure on newspapers advertising of the healthcare category in Italy increased by 12.2 million U.S. dollars (+1.74 percent) since 2020. Therefore, the advertising spending in Italy reached a peak in 2021 with 713.97 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the healthcare category on newspapers, the ad expenditure of the healthcare category on digital static display as well as on outdoor was considerably lower.
Healthcare advertising spending on newspapers in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Healthcare advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/
Nielsen. "Healthcare advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/
Nielsen. (2022). Healthcare advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/
Nielsen. "Healthcare Advertising Spending on Newspapers in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/
Nielsen, Healthcare advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/ (last visited November 03, 2024)
Healthcare advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354300/healthcare-ad-spend-newspapers-italy/