The expenditure on cinema advertising of the media & publishing category in Italy increased significantly by 41.6 million U.S. dollars (+83.66 percent) in 2021. This was a significant increase in the advertising spending. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the media & publishing category on cinema, the ad expenditure of the media & publishing category on magazines was considerably higher, while spending on outdoor was lower.
Media and publishing advertising spending on cinema in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/
Nielsen. "Media and publishing advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/
Nielsen. (2022). Media and publishing advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/
Nielsen. "Media and Publishing Advertising Spending on Cinema in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/
Nielsen, Media and publishing advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/ (last visited January 08, 2025)
Media and publishing advertising spending on cinema in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354295/media-publishing-ad-spend-cinema-italy/