The expenditure on television advertising of the telecommunications category in Ireland decreased by 5.9 million U.S. dollars (14.25 percent) in 2021 in comparison to the previous year. This marks the lowest ad spend during the observed period. In 2021, the ad expenditure of the telecommunications category on internet as well as on newspapers was considerably lower than on TV.
Telecommunications advertising spending on television in Ireland from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Telecommunications advertising spending on television in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/
Nielsen. "Telecommunications advertising spending on television in Ireland from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/
Nielsen. (2022). Telecommunications advertising spending on television in Ireland from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/
Nielsen. "Telecommunications Advertising Spending on Television in Ireland from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/
Nielsen, Telecommunications advertising spending on television in Ireland from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/ (last visited December 04, 2024)
Telecommunications advertising spending on television in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354289/telecommunications-ad-spend-television-ireland/