The expenditure on newspapers advertising of the cosmetics and personal care category in Italy increased significantly by 76.5 million U.S. dollars (+45.14 percent) compared to the previous year. Therefore, the advertising spending in Italy reached a peak in 2021 with 245.91 million U.S. dollars. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the cosmetics and personal care category on newspapers, the ad expenditure of the cosmetics and personal care category on digital static display as well as on outdoor was considerably lower.
Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/
Nielsen. "Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/
Nielsen. (2022). Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/
Nielsen. "Cosmetics and Personal Care Advertising Spending on Newspapers in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/
Nielsen, Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/ (last visited January 08, 2025)
Cosmetics and personal care advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354288/cosmetics-personal-care-ad-spend-newspapers-italy/