The expenditure on television advertising of the food category in Malaysia decreased by 2.4 million U.S. dollars (-2.82 percent) since the previous year. Therefore, 2021 marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the food category on television, the ad expenditure of the food category on internet as well as on newspapers was considerably lower.
Food advertising spending on television in Malaysia from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Food advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/
Nielsen. "Food advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/
Nielsen. (2022). Food advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/
Nielsen. "Food Advertising Spending on Television in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/
Nielsen, Food advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/ (last visited August 24, 2024)
Food advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354284/food-ad-spend-television-malaysia/