The expenditure on radio advertising of the telecommunications category in Malaysia declined to 4.92 million U.S. dollars in 2021. The advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the telecommunications category on radio, the ad expenditure of the telecommunications category on newspapers was higher and on internet it was considerably higher.
Telecommunications advertising spending on radio in Malaysia from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Telecommunications advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/
Nielsen. "Telecommunications advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/
Nielsen. (2022). Telecommunications advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/
Nielsen. "Telecommunications Advertising Spending on Radio in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/
Nielsen, Telecommunications advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/ (last visited August 24, 2024)
Telecommunications advertising spending on radio in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354252/telecommunications-ad-spend-radio-malaysia/