The expenditure on outdoor advertising of the telecommunications category in Italy increased significantly by 57.6 million U.S. dollars (+118.7 percent) since the previous year. With 106.13 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the telecommunications category on outdoor, the ad expenditure of the telecommunications category on digital static display was lower, while spending on newspapers was higher.
Telecommunications advertising spending on outdoor in Italy from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Telecommunications advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/
Nielsen. "Telecommunications advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/
Nielsen. (2022). Telecommunications advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/
Nielsen. "Telecommunications Advertising Spending on Outdoor in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/
Nielsen, Telecommunications advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/ (last visited August 25, 2024)
Telecommunications advertising spending on outdoor in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354233/telecommunications-ad-spend-outdoor-italy/