In 2021, the expenditure on newspapers advertising of the automotive category in Italy decreased by 0.1 billion U.S. dollars (-8.89 percent) since 2020. This marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the automotive category on newspapers, the ad expenditure of the automotive category on digital static display as well as on outdoor was considerably lower.
Automotive advertising spending on newspapers in Italy from 2019 to 2021
(in billion U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/
Nielsen. "Automotive advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/
Nielsen. (2022). Automotive advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/
Nielsen. "Automotive Advertising Spending on Newspapers in Italy from 2019 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/
Nielsen, Automotive advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/ (last visited January 08, 2025)
Automotive advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354226/automotive-ad-spend-newspapers-italy/
