The expenditure on newspapers advertising of the media & publishing category in Italy increased by 0.2 billion U.S. dollars (+6.04 percent) in 2021 in comparison to the previous year. With 3.49 billion U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the media and publishing category on newspapers, the ad expenditure of the media and publishing category on digital static display as well as on outdoor was considerably lower.
Media and publishing advertising spending on newspapers in Italy from 2019 to 2021
(in billion U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/
Nielsen. "Media and publishing advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/
Nielsen. (2022). Media and publishing advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/
Nielsen. "Media and Publishing Advertising Spending on Newspapers in Italy from 2019 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/
Nielsen, Media and publishing advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/ (last visited January 08, 2025)
Media and publishing advertising spending on newspapers in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354224/media-publishing-ad-spend-newspapers-italy/