In 2021, the expenditure on newspaper advertising of the telecommunications category in Ireland increased by 0.1 million U.S. dollars (1.86 percent) compared to 2020. This was the first time during the observed period that the advertising spending has increased in Ireland. Nevertheless, the last two years recorded a significantly lower advertising spending than the preceding years. For more insights about advertising in Ireland: In 2021, in comparison to the ad expenditure of the telecommunications category on newspapers, the ad expenditure of the telecommunications category on internet was lower, while spending on outdoor was higher.
Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021
(in million U.S. dollars)
Characteristic
Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/
Nielsen. "Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/
Nielsen. (2022). Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/
Nielsen. "Telecommunications Advertising Spending on Newspapers in Ireland from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/
Nielsen, Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/ (last visited August 24, 2024)
Telecommunications advertising spending on newspapers in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354172/telecommunications-ad-spend-newspapers-ireland/