The expenditure on digital static display advertising of the retail category in Ireland increased by 2.1 million U.S. dollars (47.92 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending in Ireland reached a peak in 2021 with 6.45 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Ireland: In 2021, in comparison to the ad expenditure of the retail category on internet, the ad expenditure of the retail category on magazines was considerably lower, while spending on outdoor was higher.
Retail advertising spending on digital static display in Ireland from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/
Nielsen. "Retail advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/
Nielsen. (2022). Retail advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/
Nielsen. "Retail Advertising Spending on Digital Static Display in Ireland from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/
Nielsen, Retail advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/ (last visited December 04, 2024)
Retail advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354171/retail-ad-spend-digital-static-display-ireland/
