Entertainment & leisure ad spend on digital static displayin Ireland 2019-2021

Published by Statista Research Department, Nov 17, 2023
In 2021, the expenditure on digital static display advertising of the entertainment and leisure category in Ireland increased by 0.1 million U.S. dollars (5.23 percent) compared to 2020. This was the first time during the observed period that the advertising spending has increased in Ireland.
For more insights about advertising in Ireland: In 2021, in comparison to the ad expenditure of the entertainment & leisure category on internet, the ad expenditure of the entertainment & leisure category on magazines was considerably lower, while spending on outdoor was considerably higher.

Entertainment & leisure advertising spending on digital static display in Ireland from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

Ireland

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts; excluding paid social and search

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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