Business services ad spend on outdoor in Ireland 2019-2021

The expenditure on outdoor advertising of the business services category in Ireland increased by 243.2 thousand U.S. dollars (26.63 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in Ireland. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years.
For more insights about advertising in Ireland: In 2021, in comparison to the ad expenditure of the business services category on outdoor, the ad expenditure of the business services category on magazines was lower, while spending on radio was considerably higher.