The expenditure on television advertising of the retail category in Indonesia increased by 1.9 million U.S. dollars (+12.4 percent) in 2021. This was the first time during the observed period that the advertising spending has increased in Indonesia. For more insights about advertising in Indonesia: In 2021, in comparison to the ad expenditure of the retail category on television, the ad expenditure of the retail category on radio as well as on magazines was considerably lower.
Retail advertising spending on television in Indonesia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/
Nielsen. "Retail advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/
Nielsen. (2022). Retail advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/
Nielsen. "Retail Advertising Spending on Television in Indonesia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/
Nielsen, Retail advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/ (last visited November 03, 2024)
Retail advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354161/retail-ad-spend-television-indonesia/