The expenditure on radio advertising of the media and publishing category in Indonesia decreased by 4.7 thousand U.S. dollars (-11.2 percent) since the previous year. In 2021, the advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Indonesia: In 2021, in comparison to the ad expenditure of the media & publishing category on radio, the ad expenditure of the media & publishing category on television as well as on magazines was considerably higher.
Media and publishing advertising spending on radio in Indonesia from 2019 to 2021
(in 1,000 U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on radio in Indonesia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/
Nielsen. "Media and publishing advertising spending on radio in Indonesia from 2019 to 2021 (in 1,000 U.S. dollars)." Chart. December 16, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/
Nielsen. (2022). Media and publishing advertising spending on radio in Indonesia from 2019 to 2021 (in 1,000 U.S. dollars). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/
Nielsen. "Media and Publishing Advertising Spending on Radio in Indonesia from 2019 to 2021 (in 1,000 U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/
Nielsen, Media and publishing advertising spending on radio in Indonesia from 2019 to 2021 (in 1,000 U.S. dollars) Statista, https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/ (last visited October 31, 2024)
Media and publishing advertising spending on radio in Indonesia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354137/media-publishing-ad-spend-radio-indonesia/