Cosmetics & personal care ad spend on digital static display in Ireland 2019-2021

Published by Statista Research Department, Nov 17, 2023
In 2021, the expenditure on digital static display advertising of the cosmetics and personal care category in Ireland increased by 276.9 thousand U.S. dollars (29.55 percent) compared to 2020. Therefore, the advertising spending in Ireland reached a peak in 2021 with 1.2 million U.S. dollars.
For more insights about advertising in Ireland: In 2021, in comparison to the ad expenditure of the cosmetics & personal care category on internet, the ad expenditure of the cosmetics & personal care category on magazines was lower, while spending on outdoor was higher.

Cosmetics & personal care advertising spending on digital static display in Ireland from 2019 to 2021 (in 1,000 U.S. dollars)

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Release date

December 2022

Region

Ireland

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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