The expenditure on television advertising of the household appliances category in Indonesia increased by 3.4 million U.S. dollars (+7.91 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in Indonesia. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years. For more insights about advertising in Indonesia: In 2021, in comparison to the ad expenditure of the household appliances category on television, the ad expenditure of the household appliances category on radio as well as on magazines was considerably lower.
Household appliances advertising spending on television in Indonesia from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Household appliances advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/
Nielsen. "Household appliances advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/
Nielsen. (2022). Household appliances advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/
Nielsen. "Household Appliances Advertising Spending on Television in Indonesia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/
Nielsen, Household appliances advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/ (last visited August 24, 2024)
Household appliances advertising spending on television in Indonesia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354082/household-appliances-ad-spend-television-indonesia/