The expenditure on television advertising in the automotives category in France increased by 0.2 billion U.S. dollars (13.19 percent) in 2021 in comparison to the previous year. Despite the growth, the advertising spending remained below that recorded previous to the COVID19 pandemic. For more insights about advertising in France: In 2021, in comparison to ad spend in the automotive category on television, the ad expenditure in the automotive category on digital static display as well as on newspaper was considerably lower.
Automotive advertising spending on television in France from 2019 to 2021
(in billion U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on television in France from 2019 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/
Nielsen. "Automotive advertising spending on television in France from 2019 to 2021 (in billion U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/
Nielsen. (2022). Automotive advertising spending on television in France from 2019 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/
Nielsen. "Automotive Advertising Spending on Television in France from 2019 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/
Nielsen, Automotive advertising spending on television in France from 2019 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/ (last visited August 25, 2024)
Automotive advertising spending on television in France from 2019 to 2021 (in billion U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354017/automotive-ad-spend-television-france/