Household appliances ad spend on radio in France 2020-2021

Published by Statista Research Department, Dec 10, 2024
In 2021, the household appliances category in France spent 19.48 million U.S. dollars on radio advertising in the country. In 2020, this spending amounted to 2.52 million U.S. dollars.
For more insights about advertising in France: In 2021, in comparison to ad spend in the household appliances category on radio, the ad expenditure in the household appliances category on magazines was lower and on outdoor it was considerably lower.

Household appliances advertising spending on radio in France in 2020 and 2021 (in million U.S. dollars)

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Release date

December 2022

Region

France

Survey time period

2020 and 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Statistics on " Audio advertising in France "

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Overview

7

Radio advertising

7

Digital audio advertising

8

Consumer perspective

8

Further related statistics

1

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Topics

Audio advertising in FrancePodcast industry in FranceOnline radio in FranceAdvertising in FranceDigital advertising in France
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