Finance ad spend on radio in France 2020-2021

Published by Statista Research Department, Dec 10, 2024
In 2021, the finance category in France spent 264.78 million U.S. dollars on radio advertising in the country. In 2020, this spending amounted to 249.4 million U.S. dollars.
For more insights about advertising in France: In 2021, in comparison to the ad expenditure of the finance category on radio, the ad expenditure of the finance category on internet was higher, while spending on newspapers was lower.

Finance advertising spending on radio in France in 2020 and 2021 (in million U.S. dollars)

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Release date

December 2022

Region

France

Survey time period

2020 and 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Statistics on " Audio advertising in France "

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Other statistics that may interest you Audio advertising in France

Overview

7

Radio advertising

7

Digital audio advertising

8

Consumer perspective

8

Further Content: You might find this interesting as well

Topics

Audio advertising in FrancePodcast industry in FranceOnline radio in FranceAdvertising in FranceDigital advertising in France
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