Business services ad spend on radio in France 2020-2021

Published by Statista Research Department, Dec 10, 2024
In 2021, the business services category in France spent 110.15 million U.S. dollars on radio advertising in the country. In 2020, this spending amounted to 91.6 million U.S. dollars.
For more insights about advertising in France: In 2021, in comparison to the ad expenditure of the business services category on radio, the ad expenditure of the business services category on internet was lower and on newspapers it was considerably lower.

Business services advertising spending on radio in France in 2020 and 2021 (in million U.S. dollars)

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Release date

December 2022

Region

France

Survey time period

2020 and 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Statistics on " Audio advertising in France "

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Other statistics that may interest you Audio advertising in France

Overview

7

Radio advertising

7

Digital audio advertising

8

Consumer perspective

8

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