In 2021, the expenditure on magazine advertising in the healthcare category in France increased by 3.5 million U.S. dollars (9.8 percent) compared to 2020. Despite the growth, the advertising spending remained below that recorded previous to the COVID-19 pandemic. For more insights about advertising in France: In 2021, in comparison to ad spend in the healthcare category on magazines, the ad expenditure in the healthcare category on digital static display was considerably higher, while spending on outdoor was lower.
Healthcare advertising spending on magazines in France from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Healthcare advertising spending on magazines in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/
Nielsen. "Healthcare advertising spending on magazines in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/
Nielsen. (2022). Healthcare advertising spending on magazines in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/
Nielsen. "Healthcare Advertising Spending on Magazines in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/
Nielsen, Healthcare advertising spending on magazines in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/ (last visited August 25, 2024)
Healthcare advertising spending on magazines in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353857/healthcare-ad-spend-magazines-france/