In 2021, the expenditure on outdoor advertising in the business services category in France increased significantly by 24.8 million U.S. dollars (116.88 percent) compared to 2020. Therefore, ad spend reached a peak that year at 46 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in France: In 2021, in comparison to ad spend in the business services category on outdoor, the ad expenditure in the business services category on digital static display was higher, while spending on newspaper was lower.
Business services advertising spending on outdoor advertising in France from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Business services advertising spending on outdoor advertising in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/
Nielsen. "Business services advertising spending on outdoor advertising in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/
Nielsen. (2022). Business services advertising spending on outdoor advertising in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/
Nielsen. "Business Services Advertising Spending on Outdoor Advertising in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/
Nielsen, Business services advertising spending on outdoor advertising in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/ (last visited December 22, 2024)
Business services advertising spending on outdoor advertising in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353847/business-services-ad-spend-outdoor-france/
