In 2021, the expenditure on digital static display advertising in the retail category in France increased significantly by 224.7 million U.S. dollars (204.7 percent) compared to 2020. At 334.49 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in France: In 2021, in comparison to ad spend in the retail category on digital static display, the ad expenditure in the retail category on magazines as well as on outdoor was considerably lower.
Retail advertising spending on digital static display in France from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on digital static display in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/
Nielsen. "Retail advertising spending on digital static display in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/
Nielsen. (2022). Retail advertising spending on digital static display in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/
Nielsen. "Retail Advertising Spending on Digital Static Display in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/
Nielsen, Retail advertising spending on digital static display in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/ (last visited November 21, 2024)
Retail advertising spending on digital static display in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353799/retail-ad-spend-digital-static-display-france/