In 2021, the expenditure on television advertising of the healthcare category in Belgium increased by 27 million U.S. dollars (19.15 percent). At 168 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Belgium: In 2021, in comparison to the ad expenditure of the healthcare category on television, the ad expenditure of the healthcare category on magazines as well as on outdoor was considerably lower.
Healthcare advertising spending on television in Belgium from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Healthcare advertising spending on television in Belgium from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/
Nielsen. "Healthcare advertising spending on television in Belgium from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/
Nielsen. (2022). Healthcare advertising spending on television in Belgium from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/
Nielsen. "Healthcare Advertising Spending on Television in Belgium from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/
Nielsen, Healthcare advertising spending on television in Belgium from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/ (last visited January 08, 2025)
Healthcare advertising spending on television in Belgium from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353793/healthcare-ad-spend-television-belgium/