In 2021, the expenditure on cinema advertising in the media and publishing category in France increased significantly by 19.4 million U.S. dollars (194.79 percent) compared to 2020. At 29.35 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in France: In 2021, in comparison to ad spend in the media and publishing category on cinema, the ad expenditure in the media and publishing category on magazines was considerably lower, while spending on outdoor was considerably higher.
Media & publishing advertising spending on cinema in France from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media & publishing advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/
Nielsen. "Media & publishing advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/
Nielsen. (2022). Media & publishing advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/
Nielsen. "Media & Publishing Advertising Spending on Cinema in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/
Nielsen, Media & publishing advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/ (last visited December 22, 2024)
Media & publishing advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353775/media-publishing-ad-spend-cinema-france/