In 2021, the expenditure on cinema advertising in the institutions category in France increased significantly by 6.4 million U.S. dollars (69.56 percent) compared to 2020. At 15.65 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in France: In 2021, in comparison to ad spend in the institutions category on cinema, the ad expenditure in the institutions category on magazines was considerably lower, while spending on outdoor was higher.
Institutions advertising spending on cinema in France from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Institutions advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/
Nielsen. "Institutions advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/
Nielsen. (2022). Institutions advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/
Nielsen. "Institutions Advertising Spending on Cinema in France from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/
Nielsen, Institutions advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/ (last visited December 22, 2024)
Institutions advertising spending on cinema in France from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353764/institutions-ad-spend-cinema-france/
