Institutions ad spend on digital static display in Belgium 2019-2021

Published by Statista Research Department, Dec 10, 2024
The expenditure on digital static display advertising in the institutions category in Belgium increased by 3.4 million U.S. dollars (13.77 percent) in 2021. At 28.04 million U.S. dollars, it reached the highest value in the observed period. Notably, the advertising spending continuously increased over the last few years.
For more insights about advertising in Belgium: In 2021, in comparison to the ad expenditure in the institutions category on digital static display, ad spend on outdoor was lower and, on magazines it was considerably lower.

Institutions advertising spending on digital static display in Belgium from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

Belgium

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts; excluding paid social and search

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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