In 2021, the expenditure on radio advertising of the automotive category in Australia increased by 7.5 million U.S. dollars (16.8 percent) compared to 2020. This was the first time during the observed period that the advertising spending has increased in Australia. For more insights about advertising in Australia: In 2021, in comparison to the ad expenditure of the automotive category on radio, the ad expenditure of the automotive category on internet was higher, while spending on newspapers was considerably lower.
Automotive advertising spending on radio in Australia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on radio in Australia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 07, 2025, from https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/
Nielsen. "Automotive advertising spending on radio in Australia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 07, 2025. https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/
Nielsen. (2022). Automotive advertising spending on radio in Australia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 07, 2025. https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/
Nielsen. "Automotive Advertising Spending on Radio in Australia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/
Nielsen, Automotive advertising spending on radio in Australia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/ (last visited January 07, 2025)
Automotive advertising spending on radio in Australia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353660/automotive-ad-spend-radio-australia/