The expenditure on outdoor advertising of the cosmetics & personal care category in Australia increased by 1.1 million U.S. dollars (11.4 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in Australia. For more insights about advertising in Australia: In 2021, in comparison to the ad expenditure of the cosmetics & personal care category on outdoor, the ad expenditure of the cosmetics & personal care category on internet was considerably higher, while spending on newspapers was considerably lower.
Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/
Nielsen. "Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/
Nielsen. (2022). Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/
Nielsen. "Cosmetics & Personal Care Advertising Spending on Outdoor in Australia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/
Nielsen, Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/ (last visited November 24, 2024)
Cosmetics & personal care advertising spending on outdoor in Australia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1353640/cosmetics-personal-care-ad-spend-outdoor-australia/