A study conducted in 2020 across India indicated that voice-enabled virtual assistants primarily served the purpose of entertainment, accounting for 35 percent of their overall usage. This was followed by requests regarding news, weather, and other information, accounting for 30 percent of virtual assistant usage in the country. Amazon Alexa and Google Assistant were among the most popular digital assistants used by Indians.
Reasons to use voice-enabled digital assistants in India as of July 2020
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PwC India. (May 27, 2022). Reasons to use voice-enabled digital assistants in India as of July 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/
PwC India. "Reasons to use voice-enabled digital assistants in India as of July 2020." Chart. May 27, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/
PwC India. (2022). Reasons to use voice-enabled digital assistants in India as of July 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/
PwC India. "Reasons to Use Voice-enabled Digital Assistants in India as of July 2020." Statista, Statista Inc., 27 May 2022, https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/
PwC India, Reasons to use voice-enabled digital assistants in India as of July 2020 Statista, https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/ (last visited July 22, 2024)
Reasons to use voice-enabled digital assistants in India as of July 2020 [Graph], PwC India, May 27, 2022. [Online]. Available: https://www.statista.com/statistics/1351068/india-voice-enabled-assistant-usage/