Up to 16 percent of medium-sized businesses in the European Union (EU) made B2B and B2G e-commerce sales via a website in 2023. Among small enterprises, only 12 percent engaged in such types of online sales via a website. The adoption rate has increased significantly for both small and midsize companies since 2014.
Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023
Characteristic
Small enterprises (10-49 employees)
Medium enterprises (50-249 employees)
2023
12.4%
16.1%
2022
12.4%
15.5%
2021
11.9%
14.5%
2020
10.7%
14.2%
2019
10.2%
13.7%
2018
10.4%
14.7%
2017
10.4%
14.3%
2016
11%
14.5%
2015
10%
14%
2014
8.7%
12.5%
Created with Highcharts 7.2.2Share of enterprises8.7%8.7%10%10%11%11%10.4%10.4%10.4%10.4%10.2%10.2%10.7%10.7%11.9%11.9%12.4%12.4%12.4%12.4%12.5%12.5%14%14%14.5%14.5%14.3%14.3%14.7%14.7%13.7%13.7%14.2%14.2%14.5%14.5%15.5%15.5%16.1%16.1%Small enterprises (10-49 employees)Medium enterprises (50-249 employees)2014201520162017201820192020202120222023
8%10%12%14%16%18%
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Eurostat. (December 8, 2023). Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023 [Graph]. In Statista. Retrieved April 25, 2025, from https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/
Eurostat. "Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023." Chart. December 8, 2023. Statista. Accessed April 25, 2025. https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/
Eurostat. (2023). Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023. Statista. Statista Inc.. Accessed: April 25, 2025. https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/
Eurostat. "Share of Small and Medium Enterprises That Make B2b and B2g E-commerce Sales via a Website in The European Union from 2014 to 2023." Statista, Statista Inc., 8 Dec 2023, https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/
Eurostat, Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023 Statista, https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/ (last visited April 25, 2025)
Share of small and medium enterprises that make B2B and B2G e-commerce sales via a website in the European Union from 2014 to 2023 [Graph], Eurostat, December 8, 2023. [Online]. Available: https://www.statista.com/statistics/1350873/smes-making-b2b-and-b2g-e-commerce-sales-via-a-website-eu/
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