According to a survey conducted among Vietnamese households in 2021, quality was the most important consideration for confectionery purchase decisions, as agreed by 73 percent of the respondents. By comparison, 16 percent of respondents in Vietnam considered brands in the purchase decision of confectionery.
Main considerations behind purchase decision for confectionery among people in Vietnam in 2021
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Deloitte. (October 4, 2022). Main considerations behind purchase decision for confectionery among people in Vietnam in 2021 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/
Deloitte. "Main considerations behind purchase decision for confectionery among people in Vietnam in 2021." Chart. October 4, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/
Deloitte. (2022). Main considerations behind purchase decision for confectionery among people in Vietnam in 2021. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/
Deloitte. "Main Considerations behind Purchase Decision for Confectionery among People in Vietnam in 2021." Statista, Statista Inc., 4 Oct 2022, https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/
Deloitte, Main considerations behind purchase decision for confectionery among people in Vietnam in 2021 Statista, https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/ (last visited December 30, 2024)
Main considerations behind purchase decision for confectionery among people in Vietnam in 2021 [Graph], Deloitte, October 4, 2022. [Online]. Available: https://www.statista.com/statistics/1350720/vietnam-main-considerations-behind-purchase-decision-for-confectionery/