The Russian video streaming platform Ivi generated the largest revenue from its paid monetization models, such as subscription and transaction video-on-demand (SVOD and TVOD). These models occupied 78 percent in the company's total revenue in 2021, down from nearly 81 percent in the previous year.
Revenue of Ivi in Russia from 2020 to 2021, by monetization model
(in billion Russian rubles)
Characteristic
Paid (subscription and transaction)
Advertising
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The statistic has been compiled from several sources. The figures for 2020 have been obtained from Vedomosti, for 2021 from Telecom Daily based on company reporting in accordance with Russian Accounting Standards.
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Statista. (December 2, 2022). Revenue of Ivi in Russia from 2020 to 2021, by monetization model (in billion Russian rubles) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/
Statista. "Revenue of Ivi in Russia from 2020 to 2021, by monetization model (in billion Russian rubles)." Chart. December 2, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/
Statista. (2022). Revenue of Ivi in Russia from 2020 to 2021, by monetization model (in billion Russian rubles). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/
Statista. "Revenue of Ivi in Russia from 2020 to 2021, by Monetization Model (in Billion Russian Rubles)." Statista, Statista Inc., 2 Dec 2022, https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/
Statista, Revenue of Ivi in Russia from 2020 to 2021, by monetization model (in billion Russian rubles) Statista, https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/ (last visited August 24, 2024)
Revenue of Ivi in Russia from 2020 to 2021, by monetization model (in billion Russian rubles) [Graph], Statista, December 2, 2022. [Online]. Available: https://www.statista.com/statistics/1350059/ivi-revenue-by-monetization-model/