A Google survey on online search behavior reported, Indian consumers showed a heightened interest in e-commerce and related topics while surfing the Internet in 2021. D2C brands, in particular, piqued Indian users' curiosity with online search interest having shot up by over 500 percent. This was followed by a 100 percent increase in users googling "online sale days" during the same period. One of the aftermaths of the COVID-19 pandemic in India was a flurry of activity in the e-commerce sector.
Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Think with Google. (February 3, 2022). Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/
Think with Google. "Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term." Chart. February 3, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/
Think with Google. (2022). Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/
Think with Google. "Change in Interest in E-commerce and Online Shopping among Google Users across India in 2021, by Search Term." Statista, Statista Inc., 3 Feb 2022, https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/
Think with Google, Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term Statista, https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/ (last visited January 08, 2025)
Change in interest in e-commerce and online shopping among Google users across India in 2021, by search term [Graph], Think with Google, February 3, 2022. [Online]. Available: https://www.statista.com/statistics/1349966/india-online-search-interest-in-e-commerce-by-keyword/