During a 2022 survey carried out in the United States, 92 percent of responding healthcare marketers stated that they used boosting Facebook posts in their advertising activities. Over two-thirds of respondents said they used Instagram Sponsored Ads, and 57 percent used LinkedIn Promoted Posts.
Social media advertising techniques used by healthcare marketers in the United States as of March 2022
used in the past year / among marketers working in the health system, at AMC, at community and children hospitals, and other healthcare-related organizations
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Greystone, & Klein & Partners. (August 22, 2022). Social media advertising techniques used by healthcare marketers in the United States as of March 2022 [Graph]. In Statista. Retrieved March 11, 2025, from https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/
Greystone, und Klein & Partners. "Social media advertising techniques used by healthcare marketers in the United States as of March 2022." Chart. August 22, 2022. Statista. Accessed March 11, 2025. https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/
Greystone, Klein & Partners. (2022). Social media advertising techniques used by healthcare marketers in the United States as of March 2022. Statista. Statista Inc.. Accessed: March 11, 2025. https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/
Greystone, and Klein & Partners. "Social Media Advertising Techniques Used by Healthcare Marketers in The United States as of March 2022." Statista, Statista Inc., 22 Aug 2022, https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/
Greystone & Klein & Partners, Social media advertising techniques used by healthcare marketers in the United States as of March 2022 Statista, https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/ (last visited March 11, 2025)
Social media advertising techniques used by healthcare marketers in the United States as of March 2022 [Graph], Greystone, & Klein & Partners, August 22, 2022. [Online]. Available: https://www.statista.com/statistics/1348831/healthcare-social-media-advertising-techniques-usa/