In 2022, a survey conducted in Kenya showed that the bread brand most commonly found in people's pantries was Supa Loaf. This brand had a 28 percent share of pantries in Kenya. Festive and Broadways followed, with shares of 19 percent and 10 percent, respectively.
Leading bread brands found in Kenyan homes based on share of pantry in 2022
Respondents were asked to capture the brand, barcode, SKU size, price of the bread brand they bought the most recently.
The measurement was by the share of the volume certain bread brands had in respondents pantries.
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Sagaci Research. (October 13, 2022). Leading bread brands found in Kenyan homes based on share of pantry in 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/
Sagaci Research. "Leading bread brands found in Kenyan homes based on share of pantry in 2022." Chart. October 13, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/
Sagaci Research. (2022). Leading bread brands found in Kenyan homes based on share of pantry in 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/
Sagaci Research. "Leading Bread Brands Found in Kenyan Homes Based on Share of Pantry in 2022." Statista, Statista Inc., 13 Oct 2022, https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/
Sagaci Research, Leading bread brands found in Kenyan homes based on share of pantry in 2022 Statista, https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/ (last visited December 22, 2024)
Leading bread brands found in Kenyan homes based on share of pantry in 2022 [Graph], Sagaci Research, October 13, 2022. [Online]. Available: https://www.statista.com/statistics/1347500/most-popular-bread-brands-found-in-consumer-s-pantries-in-kenya/