Estimates showed that by the end of 2024, the number of pay TV households in the U.S. would amount to 64 million. By comparison, the number of broadband-only households is forecast to be 45 million, and the number of over-the-air TV households is estimated to be even lower. However, while the broadband-only and over-the-air household count will probably increase between 2024 and 2028, pay TV households will decline by six percent.
Number of television households in the United States in 2024 and 2028, by type
(in millions)
The source adds the following information: "Pay TV is defined as traditional Pay TV (i.e. TV delivered through a set-top box) and virtual Pay TV (i.e. TV delivered through the internet without a set-top box)."
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Activate. (October 23, 2024). Number of television households in the United States in 2024 and 2028, by type (in millions) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1346811/tv-households-us-type/
Activate. "Number of television households in the United States in 2024 and 2028, by type (in millions)." Chart. October 23, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1346811/tv-households-us-type/
Activate. (2024). Number of television households in the United States in 2024 and 2028, by type (in millions). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1346811/tv-households-us-type/
Activate. "Number of Television Households in The United States in 2024 and 2028, by Type (in Millions)." Statista, Statista Inc., 23 Oct 2024, https://www.statista.com/statistics/1346811/tv-households-us-type/
Activate, Number of television households in the United States in 2024 and 2028, by type (in millions) Statista, https://www.statista.com/statistics/1346811/tv-households-us-type/ (last visited December 22, 2024)
Number of television households in the United States in 2024 and 2028, by type (in millions) [Graph], Activate, October 23, 2024. [Online]. Available: https://www.statista.com/statistics/1346811/tv-households-us-type/
