In 2023, roughly 2.94 billion Colombian pesos were invested in in-game advertising in Colombia. A year earlier, the corresponding expenditure stood at 193 million pesos, representing an annual increase of over 1400 percent.
In-game advertising spending in Colombia from 2020 to 2023
(in million Colombian pesos)
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IAB Colombia. (February 15, 2024). In-game advertising spending in Colombia from 2020 to 2023 (in million Colombian pesos) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/
IAB Colombia. "In-game advertising spending in Colombia from 2020 to 2023 (in million Colombian pesos)." Chart. February 15, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/
IAB Colombia. (2024). In-game advertising spending in Colombia from 2020 to 2023 (in million Colombian pesos). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/
IAB Colombia. "In-game Advertising Spending in Colombia from 2020 to 2023 (in Million Colombian Pesos)." Statista, Statista Inc., 15 Feb 2024, https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/
IAB Colombia, In-game advertising spending in Colombia from 2020 to 2023 (in million Colombian pesos) Statista, https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/ (last visited December 04, 2024)
In-game advertising spending in Colombia from 2020 to 2023 (in million Colombian pesos) [Graph], IAB Colombia, February 15, 2024. [Online]. Available: https://www.statista.com/statistics/1346559/gaming-advertising-spending-colombia/