Retail media ad spend in the U.S. 2019-2026

Published by Statista Research Department, Dec 5, 2023
In 2022, retail media advertising expenditure in the United States was estimated at 41 billion U.S. dollars. By 2026, the same ad spend is projected to reach 85 billion U.S. dollars. This means the spending will increase at a compound annual growth rate of 20 percent in that period.

Digital retail media advertising expenditure in the United States in 2019, 2022, and 2026 (in billion U.S. dollars)

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Release date

November 2022

Region

United States

Survey time period

2019

Special properties

includes digital advertising appearing on websites or apps engaged in retail or commerce, bought through a retailer’s media

Supplementary notes

* Forecast.

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Statistics on " Digital retail media advertising in the United States "

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Overview

7

Key players

7

Marketer insights

8

Consumer insights

8

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Topics

Digital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in EuropeDigital retail media advertising in the UKDigital retail media advertising in Brazil
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