In 2023, it has been forecast that online shoppers in Germany will spend 5.8 billion euros around the Black Friday and Cyber Monday sales. This is a relatively small increase compared to the previous year.
Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023
(in billion euros)
Characteristic
Spending in billion euros
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The source makes the following note: "Figures are about online shoppers in relation to Black Friday and Cyber Monday online and offline, the figures do not just refer to the exact Friday and Monday, but the shopping events close to those days."
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IfH Köln. (November 17, 2023). Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023 (in billion euros) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/
IfH Köln. "Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023 (in billion euros)." Chart. November 17, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/
IfH Köln. (2023). Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023 (in billion euros). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/
IfH Köln. "Spending by Online Shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a Forecast for 2023 (in Billion Euros)." Statista, Statista Inc., 17 Nov 2023, https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/
IfH Köln, Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023 (in billion euros) Statista, https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/ (last visited August 25, 2024)
Spending by online shoppers on Black Friday and Cyber Monday in Germany from 2016 to 2022, with a forecast for 2023 (in billion euros) [Graph], IfH Köln, November 17, 2023. [Online]. Available: https://www.statista.com/statistics/1346269/black-friday-cyber-monday-spending-germany/
