An August 2022 survey of metaverse enthusiasts in the United States found that respondents were most looking forward to experiencing things they normally wouldn't experience in the metaverse. In total, over half of respondents also looked forward to escaping reality.
Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022
Characteristic
Share of respondents
Experiencing things I wouldn’t normally experience
57%
Escaping reality
51%
Being able to virtually test or try products / services before buying
49%
Meeting new people
47%
Being a completely new person / creating a new personality
34%
I haven’t thought much about how I’ll use the metaverse
among those who indicated that they are are currently engaging in the metaverse, or that they want to engage with the metaverse in the new future
Method of interview
Online panel
Supplementary notes
The source defines they survey participants, those who indicated that they are are currently engaging in the metaverse, or that they want to engage with the metaverse in the new future, as metaverse enthusiasts. Multiple answers were possible.
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Sitecore. (October 19, 2022). Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/
Sitecore. "Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022." Chart. October 19, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/
Sitecore. (2022). Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/
Sitecore. "Digital Activities That Metaverse Enthusiasts in The United States Most Look Forward to as of August 2022." Statista, Statista Inc., 19 Oct 2022, https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/
Sitecore, Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022 Statista, https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/ (last visited January 08, 2025)
Digital activities that metaverse enthusiasts in the United States most look forward to as of August 2022 [Graph], Sitecore, October 19, 2022. [Online]. Available: https://www.statista.com/statistics/1346227/us-anticipated-metaverse-activities-enthusiasts/
