TikTok net advertising revenue growth worldwide 2022-2023

Published by Statista Research Department, Apr 17, 2024
In 2023, TikTok's net advertising spending increased by 56 percent. A year earlier, the growth rate stood at 155 percent. The platform's ad revenue was estimated at 18 billion U.S. dollars in 2023.

Change in net advertising revenue generated by TikTok worldwide in 2023 and 2024

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Release date

April 2024

Region

Worldwide

Survey time period

2022 and 2023

Supplementary notes

Figure for 2022 was retrieved from an earlier publication.

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